The Supply Chain Management Concept for any company determines the process through which value is added to the product for the customer which is provided/ delivered to thr customer though formal and channel based means. “A review of the existing supply chain literature shows that there is generally a strong focus on efficiency improvements while little attention is given to enhancing the effectiveness of the supply chain offer.” (Zokaei & Hines, 2007)
The problem that is most often faced by the companies relating to their supply chain process, pertain to the efficiency of their supply china and the effective manner in which it operates to establish a cooperative and productive relationship between the customers, the supply chain entities sand the company. “Supply chain management is to a degree customer-focused, the emphasis is on efficiency. Management concern is cost-led and attempts to provide an adequate level of service.
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