Sample Essay

Citibank was established and opened for operation in 1812 in the city of New York. Other banks of their times specifically Bank Handlowy (1870), Smith Barney (1873), Banamex (1884), and Salomon Brothers (1910) were merged and made acquisitions of Citibank in the 18-19th century. Since then Citibank has gone global as well by operating its branches in multiple cities across the world. The firstUK based retail branch however was initiated in 1995.

Citibank is part of the Citigroup which is a group of institutions providing various forms of financial services. The Citigroup has more than 200 million customers and is operational in over 100 countries. The Citigroup was formed to provide the customers, consumers, corporations as well as the governments with a wide range of products and services which are prevalent in the financial market. Citibank is one of the brands of the Citigroup. Other prominent brands that are existent in the Citigroup include CitiCards, CitiFinancial, CitiMortgage, CitiSolutions, Diners Club, CitiGroups Asset Management as well as CitiCapital. The services that are provided by the groups pertain to consumer banking, investment banking, asset management securities brokerage as well as credit and insurance facilities.

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