Sample Essay
The organizations are using modern communication technology in order to increase customer satisfaction while also generate new opportunities through which the business can grow. Increasingly businesses are making use of modern communication technology highlighted above for interacting with the prospect alliances, business partners, and customers along with the organizational management. “Today, successful companies around the world achieve that efficiency with network-based communications tools such as e-mail and a Web presence.
These tools support the high levels of productivity and customer support that growing companies need to compete in larger and more lucrative markets. A sound network foundation will also support the new technologies and applications necessary to sustain ongoing competitiveness.” (‘Increase your Competitive Advantage with Business Communication Technology’, 2007)
Ecommerce based businesses have increased exponentially in the recent years due to the integration of communication enabling technology with the World Wide Web. This has enabled businesses to communicate with their customers without the need for agents and intermediaries therefore making the communication process more efficient and effective. Business process outsourcing is another sector of operation which has opened up due to the modern communication technologies where businesses outsource their business functions to third parties
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